LSLV Gig: IMAGYST Product Release

Description: Limited world travel, concern over holding a big live event, and the mass acceptance of attending events online were the driving forces behind Zoetis wanting to release their newest high-tech device via a live stream. The technical challenge could have been overwhelming, but The Viticus Center in Las Vegas had worked with LIVE STREAM Las Vegas on several projects in the past and reached out to LIVE STREAM Las Vegas to help plan, produce, and broadcast this event. The product release was a great success, in the words of the senior marketing director, “Just a big thank you to the entire Viticus Team for making the IMAGYST event a success.”